|
|
 |
Retail markets are becoming increasingly competitive and visually dynamic. Marketers, retailers, and manufacturers alike are rapidly searching for innovative
marketing tools that have the potential to vastly increase return on invested advertising dollars.
Although flat panel displays, such as plasma or LCD, are a newer medium and far more attractive to viewers than standard graphic boards or bulky televisions,
they are limited by their fragility, fixed shapes, size limitations and by their lack of a "wow" factor. Luminoz "Floating Image" screens are brighter, larger,
less costly and most importantly, they deliver the "wow".
In this new age of Digital Signage and e-commerce, savvy consumers expect more from retailers than ever before‹more technology driven solutions, more impactful
advertising and most of all, functional efficiencies.
Interactive Digital Signage systems fulfill these expectations by:
- Networking your entire chain for centralized management and instantaneous marketing.
- Spurring the consumer to purchase with new functions and interactivity that allows for direct purchases from Digital Signage kiosks.
- Sending a tailored message, for just the right audience, at just the right time; thereby generating the desired results.
- Employing a narrow cast medium, targeting specific buyers or groups.
- Tracking a sale directly from Digital Display to checkout counter.
Projection screens are an important component for fully leveraging the effectiveness and investment of a digital signage system.
|
|
|
 |
|
|
